You're trying to complete a film; you need help. You need Boolaka. Three words describe the company: create, collaborate and complete. Boolaka itself is a made for TV movie. Two high tech salespeople decide to build a site to revolutionize Hollywood. But do they have the insights to create the tools this market needs? How do they get people in the business to return their phone calls? And what about a revenue plan? Their primary revenue source is advertising.

Listen closely. Founders Tom Anderson in Beverly Hills and Mark Mansfield in NYC are looking for feedback. Yes, they have the geography covered, but where are the holes in their strategy?

What strengths can they capitalize on?
What advice would you offer?
And what the heck is a Boolaka?

Show #172 (43:44)