He created a simulator, like Flight Simulator, but for scuba divers. It started out as a hobby, now he's generating revenue. He thought it would grow into a video game, and it still may. What's changed? He began with one vision then the customers got involved and reshaped his business plan. It's a classic tale and one that investors everywhere look for: When does that great idea morph into something people will pay for?

Turns out the simulator is the ideal way to demonstrate and train users on the features of their dive computers. These snazzy watches cost up to $1500 and who in a retail store can learn all the features of all the dive computers they offer? Enter DiveNav. Alberto's created animated commercials to sell these gadgets then offers training programs that the user can take at their leisure. The training classes introduce the trainee to the simulator, so why not take a virtual dive or two? It's a great way to plan your next dive or your next vacation!

Since his last company exited at over $100M, Alberto's a serial entrepreneur and an angel investor. Can he do it again?

You're invited! Come to the DiveNav Holiday Party 11:30am Wed Dec 16th at 4311 Jamboree Road (at Fairchild) in Newport Beach. Alberto's bringing the food and me the champagne. RSVP to frank@theFrankPetersShow.com

Show #265 (36:06) Listen Disclaimer: I own stock in DiveNav.